March 8, 2023
ZOZO Apparel USA, Inc. Showcases ZOZOFIT, the Cutting-Edge, Wearable At-Home 3D Body Scanner, at Immersive Popup in Austin
~ZOZOFIT Brings Cutting-Edge Technology to Consumers with its Open-to-the-Public Activation~
ZOZO Apparel USA, Inc. (headquartered in Los Angeles, Representative Director, President & CEO: INUI Utahiro), activates an immersive pop-up of ZOZOFIT, a 3D body scanner in Austin, Texas on Sunday, March 12th and Monday, March 13th from 8 a.m. to 4 p.m. CT at the W hotel. The activation will highlight at-home 3D body scanning technology, ZOZOFIT and the accompanying ZOZOSUIT. The ZOZOSUIT provides an accurate rendering and highly-precise body measurement in just minutes, making it convenient for professional and amateur athletes to use at home, in addition to fitness enthusiasts.
ZOZOFIT’s cutting-edge technology helps individuals track their fitness and body transformation progress over time with unparalleled accuracy and ease. When connected with the free app that has unlimited scanning, ZOZOFIT allows users to obtain key health information, including precise measurements for 10 locations on the body, calculated body fat percentage and an interactive 360-body view. The state-of-the-art wearable technology is designed to assist users on their fitness journey with easily accessible information, fitness-tracking data, share-ability and customizable goal-setting applications.
ZOZOFIT’s Austin activation is positioned in the lobby of W hotel, just five minutes from the world-renowned CREATIVE INDUSTRIES EXPO of SXSW and is set to be an immersive experience that brings revolutionary technology to life. The activation is open to the public and will be complete with a live demonstration of the ZOZOSUIT, 360 photo booth, Suja wellness shots, swag and more.
The W Austin is located at 200 Lavaca St, Austin, Texas, just steps away from SXSW. The ZOZOSUIT retails for $98, and the ZOZOFIT app is free to use for all customers.
~ ZOZO Apparel USA, Inc. CEO Utahiro Inui Comment ~
Following our recent expansion in the U.S. market, we’re thrilled to bring ZOZOFIT’s state-of-the-art and incredibly precise technology to SXSW attendees and the Austin community during a time when innovation and collaboration are at their peak. We understand that tracking your fitness goals while remaining motivated over time can be extremely challenging, especially when relying solely on weight-based metrics. We are proud to create technology that provides a better way for people to track progress whether in the comfort of your own home, or at the gym, by showcasing the real change in increments as small as ¼ inch at a time.
For details, please refer to the following page.