Pop-Up Store "LIVE STOCK MARKET with ZOZOUSED" Opened at Shibuya PARCO for a Limited Time

April 25, 2023

Pop-Up Store "LIVE STOCK MARKET with ZOZOUSED" Opened at Shibuya PARCO for a Limited Time

We opened a limited-time pop-up store, “LIVE STOCK MARKET with ZOZOUSED”, at Shibuya PARCO from April 28 to May 14, 2023.

This pop-up store was part of the "LIVE STOCK MARKET IN SHIBUYA" event, organized by the Nagano-based select shop, "EDISTORIAL STORE." At this store, customers had the opportunity to purchase ZOZOUSED items in a physical location and received special coupons when contributing to the collection of used clothing, thereby enjoying a cost-effective shopping experience while participating in circular fashion.

Customers who visited gave feedback like, "I didn't know such wonderful items were available!" relishing the unique joy of treasure hunting offered by second-hand fashion.

The person in charge of ZOZOUSED said, "This pop-up store has strengthened our resolve to improve ZOZOUSED as a retail space by witnessing customers enjoying fashion firsthand. We aim to leverage the insights gained from the physical store to continue communicating the value of a circular service and contribute to the environment while having fun."

We will continue to offer services that are both enjoyable and considerate of environmental and social issues.

Event Duration:

April 28, 2023 (Fri) – May 14, 2023 (Sun)