ZOZO Announces Agreement to Acquire 100% of the Shares in UK-Based Company "LYST LTD"

ZOZO, Inc. (headquartered in Chiba City, Chiba Prefecture, Representative Director, President & CEO: SAWADA Kotaro), which operates the fashion e-commerce ZOZOTOWN, announces that it has entered into a definitive agreement to acquire a UK-based company LYST LTD (headquarters: London, United Kingdom; CEO: Emma McFerran; hereinafter referred to as "Lyst"), which operates a leading global fashion shopping platform "Lyst". ZOZO purchases 100% of the shares, and Lyst will be a wholly owned subsidiary of ZOZO, Inc. (*1)

ZOZO has promoted its business expansion into the global market, to drive sustainable company growth aligned with its corporate philosophy "Inspire the world, Deliver joy every day." And at this stage, ZOZO has reached a decision to welcome Lyst to the Group, to open up a new chapter and accelerate its growth on a global-scale. ZOZO and Lyst share key strengths in fashion and technology aligned with our management strategy "More Fashion × Better Fashion Tech - Explore your style. Make you delighted. -" and also share a common vision to create a better future for fashion. 

Founded in London, United Kingdom, in 2010, Lyst is a global fashion shopping platform that connects over 160 million shoppers annually with 27,000 of the world’s premium and luxury brands and retailers through a powerful, asset-light model. Lyst uses AI-driven recommendations powered by one of fashion’s largest data sets to help shoppers discover and buy in a way that is easy, entertaining, and deeply personal. Lyst is trusted by the industry for its commitment to protecting brand value and delivering seamless shopping experiences. 
・Lyst：https://www.lyst.com/

ZOZO is currently expanding its overseas business by leveraging the expertise and proprietary technologies cultivated over the years. This includes the rollout of its in-house services, such as "ZOZOFIT" (*2) and "ZOZOMETRY", as well as providing technology licenses to overseas platform operators. These initiatives align with one of its mid- to long-term growth strategies introduced in 2023; "Monetization of technology." Moving ahead, with Lyst joining the Group by the acquisition, ZOZO has set itself positioned for greater challenges, and driving further growth in the global market. Lyst’s growth strategy will be fully supported by ZOZO, beginning with accelerating the development of Lyst’s cutting-edge AI-driven discovery experience.  Together, ZOZO and Lyst will redefine online fashion shopping, bringing shoppers new joy.

The acquisition is expected to complete before the end of April 2025. Following the acquisition, Lyst will continue to operate as a standalone business based in London, United Kingdom, with Emma McFerran continuing as CEO.

ZOZO is committed to enhancing its global presence as ZOZO Group, by expanding overseas business through potential acquisitions. By pursuing a range of business initiatives, ZOZO keeps working towards realizing our corporate philosophy "Inspire the world. Deliver joy every day." while redefining the joy of fashion.

Please refer to the timely disclosure published today, for more details on the overview of Lyst and acquired shares.

URL
https://corp.zozo.com/en/ir/20250409-lyst_ltd/

(*1) The Company plans to acquire all shares of Lyst through a subsidiary to be established in the United Kingdom.
(*2) Press release on 27th Apr, 2022 "ZOZO Announces the Debut of ZOZOFIT’s Body Measurement System: Launching Summer 2022 in the United States"

ZOZO Inc.

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